The CRM built for Australian tradies.
Capture every lead. Follow up every quote. Ask every customer for a review. Win back old customers on autopilot. The CRM your job-management app never gave you — plugs into ServiceM8, Simpro, Tradify and AroFlo.
Two systems. Different jobs.
Most tradies confuse a CRM with a job-management app. They're different tools. Growing trade businesses run both — one captures and converts the lead, the other runs the job.
CRM (Buzzlink)
- • Lead capture (website, chat, calls)
- • Missed-call text-back
- • Quote follow-up sequences
- • Review request automation
- • Reactivation & repeat-work SMS
- • Marketing pipeline visibility
Job Management (ServiceM8, Simpro, Tradify)
- • Scheduling & dispatch
- • Quotes & invoices
- • Field forms & photos
- • Timesheets & job costing
- • Card payments
- • Accounting sync
Every feature earns its place by booking jobs.
Missed-call text-back
Every missed call gets an instant SMS with your booking link. Recover 30–50% of missed calls as booked jobs.
24/7 AI chat & voice
Answer every enquiry, day or night. Qualify, book, and hand off to your team in the morning.
Quote follow-up
3-touch SMS + email sequence that lifts quote conversion 40–60% without touching pricing.
Review automation
SMS review request 2 hours after job completion. Rebuild a 3.5-star profile to 4.9 in 90 days.
Reactivation campaigns
Automated SMS to past customers at 6, 12 and 24 months. Repeat work with zero ad spend.
Two-way job-management sync
Plugs into ServiceM8, Simpro, Tradify and AroFlo. No double entry.
CRM for tradies — your questions.
What is a CRM for tradies?
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A CRM (Customer Relationship Management) for tradies is a system that tracks every lead, quote, job and past customer in one place — so nothing falls through the cracks. Unlike a job-management app (ServiceM8, Simpro, Tradify) which runs the job after it's booked, a CRM runs the front end: lead capture, follow-up, quoting, review requests and repeat-work campaigns.
Do I need a CRM if I already have ServiceM8 or Simpro?
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Yes — they solve different problems. ServiceM8 and Simpro are job management: quote → schedule → invoice → payment. A CRM handles everything before and after: capturing the lead, following up 3–5 times if no answer, tracking quote status, sending review requests, running reactivation campaigns 6 and 12 months later. Buzzlink is the CRM layer that plugs into ServiceM8, Simpro, Tradify, AroFlo and other job-management systems.
What's the best CRM for a tradie in Australia?
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The right CRM depends on team size and job type. Solo tradies: a lightweight tool with lead capture, SMS follow-up and reviews is enough. Multi-van businesses: you need pipeline stages, quote tracking and integrated call answering. Franchise networks: multi-location roll-up, per-location league tables and standardised messaging. Buzzlink covers all three tiers.
How much does a tradie CRM cost?
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Basic contact-management CRMs are free–$50/month but usually miss the tradie-specific features. Purpose-built tradie CRMs run $150–$400/month per business (not per user). The ROI test: if the CRM books one extra job per month, it's paid for itself 3–10x over.
What CRM features actually matter for a tradie?
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In order of ROI: (1) missed-call text-back, (2) instant SMS response to web enquiries, (3) quote follow-up sequences, (4) automated review requests after job completion, (5) reactivation campaigns to old customers, (6) pipeline visibility for the owner. Everything else — deal boards, complex reporting, marketing automation flows — is nice-to-have.
Can a CRM replace my office admin?
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It replaces about 60–70% of the admin workload: following up on missed calls, chasing quotes, sending review requests, booking reminder SMS, updating customer records. It doesn't replace the human judgement calls — pricing complex jobs, difficult customer conversations, dispatching in a crisis. Most Buzzlink customers redirect their admin time to higher-value work instead of hiring another admin.
The CRM your trade business is missing.
Book a free discovery call and we'll show you exactly what leads you're losing today.